Review "Multiple Regression Models Case Study: Web Video on Demand"

Review "Multiple Regression Models Case Study: Web Video on Demand" for this topic's case study, predicting advertising sales for an Internet video-on-demand streaming service.

After developing Regression Model A and Regression Model B, prepare a 250-500-word executive summary of your findings. Explain your approach and evaluate the outcomes of your regression models.

Submit a copy of the Excel spreadsheet file you used to design your regression model and to determine statistical significance.

Note: Students should use Excel's regression option to perform the regression.

Use an Excel spreadsheet file for the calculations and explanations. Cells should contain the formulas (i.e., if a formula was used to calculate the entry in that cell). Students are highly encouraged to use the "Multiple Regression Dataset" Excel resource to complete this assignment.