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Niche Marketing and Customer Involvement Presentation
Resources: University Library, Internet, and the Virtual Organizations can be found on the student website
Create a 10- to 15-slide Microsoft® PowerPoint® presentation on niche marketing and customer involvement for your selected organization. You may use one of the Virtual Organizations for this exercise if you prefer. Include speaker notes for each of the slides. The presentation should explain the following:
Potential target market niches for your selected organization
USP strategies involving customer input that could be used by the organization
At least three things that could be changed or added based on customer feedback
