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Please give me some help/direction with the below scenario. Please provide personal experience and references. Thank you.
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Check My Assignment!The Director of Sales, Jorge Muà±oz, has approached you to recommend training for new sales representatives.
In the form of an e-mail, identify the training objectives and the audience analysis that you will recommend to Mr. Muà±oz.
To help you identify the type of work Sales Representatives perform, check out the Occupational Outlook Handbook published by the US Department of Labor – Bureau of Labor Statistics (using the Resources in Course Materials). Perform your search by job title or by using an alphabetical search.
Please note the following:
While this is an e-mail, please double space your work. In the e-mail you need to identify the training objectives (what they will know when they are finished) and your audience analysis. So, you first need to identify the KSAs (so identify your source with in text citations and a matching reference). Second, from the KSAs you can create training objectives; third, the objectives should also include how you would measure performance and under what conditions the performance occurs (for example, what type of evaluation we’ll be use: a test, will it be demonstrated, etc.); fourth, the content of the training should only be based upon the objectives.
Reference: Blanchard, P.N. & Thacker, J.W. (2004/1999). Effective Training: Systems, Strategies, and Practices. Pearson/Prentice Hall: Upper Saddle River, NJ
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Solution Preview
While this is an e-mail, please double space your work. In the e-mail you need to identify the training objectives (what they will know when they are finished) and your audience analysis. So, you first need to identify the KSAs (so identify your source with in text citations and a matching reference). Second, from the KSAs you can create training objectives; third, the objectives should also include how you would measure performance and under what conditions the performance occurs (for example, what type of evaluation we’ll be use: a test, will it be demonstrated, etc.); fourth, the content of the training should only be based upon the objectives
KSAs
First what is KSA? . Knowledge refers to acquired information necessary to do the job (eg, principles of nuclear physics). Skills refer to acquired measurable behaviors (eg, autoclave operation). Abilities refer to natural talents or acquired dexterity (eg, capacity to lift 200 pounds).
Another way to approach KSA analysis is to start with standards of sales representative behavior. Identify what behaviors are important to the success of your business and of your employees, assess your employees on these behaviors, and develop training programs based on those findings.
KNOWLEDGE.
The years reps spend at business school are not just a part of job preparation but also mould them into maturity and build up their personalities and independence. The varied and often traumatic experience of many of the reps was a major contributor to initiating their careers.
SKILLS
Technically, the sales rep skills are not measurable skills and as such do not come under the category of “skills”. However, there are methods of measuring these skills. For example, the monthly sales …
