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In this reading, the authors describe three key measurement traps, describe fifteen potential innovation metrics (organized as input process and output), and offer a few tips for executives seeking to start implementing innovation metrics.
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What, in your opinion, is the most risky trap, the three most significant innovation metrics (one input related, one process related and one output related), and the most important tip for executives seeking to implement innovation metrics. Provide extended discussion of the logic behind your answers (include some examples of your own if you can).
