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What are the generic and grand strategies and their basic differences?
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https://brainmass.com/business/business-management/generic-and-grand-strategies-75874
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Grand strategies involve giving long term direct to thecompany. It can be of three types:
- Expand business operations (growth strategies),
2 Decrease the scope of business operations (retrenchment strategies), - Maintain the status quo ( stability …
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