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Discuss how driving forces, such as The Aging World Population, Changes in Technology and Regional Trading Organizations impact the management of Honda Motor Company and the development of Honda’s strategy.
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Honda is a car company that has a line of best selling cars such as the civic, CRV and accord. Though successful now, Honda, as well, as other car companies must continuously update their strategies and product offerings in order to fulfill the needs and wants of their customers. And the needs of the customers are guided by driving forces in the environment.
One major driving force is the need to “go green”. Green is a term used for more environmentally friendly products that don’t pollute the environment as much as traditional products. This is a very popular driving force as well, with consumers and even celebrities endorsing this movement. To meet his demand, Honda is …
