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The ability to realize cost economies from global volume is greatest in the case of
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(a) products that need to be customized to local requirements
(b) commodity-type products that serve universal needs
(c) low-weight, high-value products that can be differentiated by global companies
(d) products that can be economically manufactured in small batches
(e) companies competing in dusturies where they face a large number of mulinational competitors
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(b) commodity-type products that serve universal needs
The aim of this strategy is to ride down the …
