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BUSI 444 Employee Training & Development
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the process of previewing the training program with potential trainees and managers or with other customers
summative evaluation
evaluation conducted to determine the extent to which trainees have changed as a result of the training program
measuring ROI
Summative evaluation can include ______________ _____ received from the program.
quantitative
Summative evaluation usually involves collecting _______________ data.
tests, behavior ratings, objective performance measures
Qualitative data can be collected through: (3)
identify strengths/weaknesses; assess contribution of program content, organization, and administration; discover who benefits most or least; marketing data collection; cost/benefit of program; cost/benefit of training vs. non-training strategies; cost/benefit of other programs
Why shoul


