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BUSI 400 STRATEGIC PLANNING/ BUSINESS POLICY
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Get Help Now!This capstone course for all business majors seeks to integrate the concepts, techniques, and
knowledge of all areas of business administration. Its focus is strategic management which is
studied in theory and then rigorously applied. This course is designed for final semester seniors.
RATIONALE
There is a need for a capstone experience in the business program that requires multi-disciplinary
knowledge and skills including overall strategy, marketing, operations, human resource
development, finance, accounting, economics, and behavioral and ethical elements.
I. PREREQUISITES
For information regarding prerequisites for this course, please refer to the Academic
Course Catalog.
II. REQUIRED RESOURCE PURCHASES
Click on the following link to view the required resource(s) for the term in which you are
registered:
III. ADDITIONAL MATERIALS FOR LEARNING
A. Computer with basic audio/video output equipment
B. Internet access (broadband recommended)
C. Microsoft Word (required), Microsoft Excel (required), and Visio (recommended)
IV. MEASURABLE LEARNING OUTCOMES
Upon successful completion of this course, the student will be able to:
A. Analyze and evaluate complex business problems in internal and external
organization environments.
B. Recommend/implement courses of action and evaluate the impact that such
actions and forces will have on organizational success.
C. Demonstrate a working knowledge of financial statements and ratio analyses.
D. Demonstrate an understanding of the functions of marketing, accounting, finance,
human resource management, strategic management, and operations management
and how these individual activities work together to optimize firm performance.
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BUSI 400 Course Syllabus
E. Synthesize and articulate an optimal and ethical strategic plan founded upon
Christian principles.
F. Generate effective team management skills to produce team goals, strategies, and
performance measures.
G. Integrate biblical principles with critical issues affecting international business by
discriminating between secular and Christian worldviews.
V. COURSE REQUIREMENTS AND ASSIGNMENTS
A. Textbook readings and presentations
B. Course Requirements Checklist
After reading the Course Syllabus and Student Expectations, the student will
complete the related checklist found in Module/Week 1.
C. Assurance of Learning Exercises (Individual and Group) (6)
The text provides cohesion cases that flow throughout the reading assignments. The
cases include a series of experiential exercises that may be assigned to individuals
or groups for completion. The exercises apply text material to real organizational
situations.
D. Case Analysis (Individual and Group) (4)
The text provides a series of case studies for analysis and recommendations.
These cases are about real-life business problems. The cases will be assigned for
individual and group written reports. Case study and analysis is a very effective
method for simulating actual management activity for students as they practice
diagnosing strategic issues, evaluating alternative solutions, and recommending
workable action plans.
E. Peer Evaluation Scores
The instructor will assign groups at the end of Module/Week 1 that will share
some assignments (i.e. group assignments). After each group assignment, the
student will be required to evaluate the contributions of each of his/her group
members. The student’s group members will also evaluate his/her contributions.
The resulting scores will be used to provide a final peer evaluation average for the
student, which will affect his/her final grade for the group assignment. All peer
evaluation scores will be awarded provisionally. The final grade for each
individual will be determined by factoring the group assignment grade from
the instructor by the final peer evaluation average. For example, if a group
project receives a grade of 100 from the instructor and the student’s peer
evaluation average is 80, the final grade for that student for that group assignment
would be 100 x .80, or 80. (Note: the peer evaluation average is calculated by
taking all of the peer evaluation scores for an individual student and averaging
them.)
The final peer evaluation average for each group assignment cannot be
determined until after all peer evaluation scores are completed. Failure to
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BUSI 400 Course Syllabus
submit a peer evaluation score will result in a reduction of the student’s final
grade for the group assignment.
