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Individual: Find Your Customers CMGT 556 WEEK 4 Resource: Ch. 11, “Building a Customer-Centric Organization – Customer Relationship Management,” of Business Driven Technology. Referencing the Ch. 11 Case: Can You Find Your Customers?, create a 10-slide multimedia-rich presentation with voiceover…

Activities include completing the Skillsoft courses, the Job Aid review, independent student reading, and research. Complete the following Skillsoft courses: Review the Skillsoft Job Aid, “Preparing to Qualify a Prospect.” Assignment Choose one of the products or services your company…