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Restaurants use several methods to determine the popularity of competing items on a menu. A sales mix analysis is used to monitor the effectiveness of menu items that best meet the needs of customers and maximize the profits of the operation.
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Several steps are involved in performing a sales mix analysis.
You are the new Assistant Manager at your hotel’s upscale dining restaurant. The food and beverage director asked you to prepare the sales mix analysis on the top 5 competing menu items for the restaurant. Based on the formulas in the textbook, determine the steps in the sales mix analysis and complete the table.
(See the template)
·Determine the menu mix percentage (popularity rate)
·Determine menu item CMs
·Calculate average CM (profitability)
·Compare menu items and average CMs
·Classify the menu items
·Make a recommendation on which items (if any) should be dropped
Submit the completed table to the Dropbox.
Directions for Submitting Your Assignment
Compose your assignment in a Microsoft Word® document and save it as Username-AB 213 Assignment-Unit#.doc (Example:TAllen- AB 213 Assignment-Unit 2.doc). Submit your file by selecting the Unit 2: Assignment Dropbox by the end of Unit 2.
