A leading hospitality, real-estate development, and lifestyle company recently announced its plan to expand

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A leading hospitality, real-estate development, and lifestyle company recently announced its plan to expand internationally through the use of strategic partnerships, and specified a new partnership with another company. Research this Web site, and provide a response to the following:

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• Discuss how the strategic partnerships that have experience in local markets will help to make international expansion possible.
• Identify a foreign market that you feel this company should enter next, and explain why it should enter that market and which of the strategies should be used.
• Explain the challenges from competition in the local market, and how the company might respond strategically to the competition.