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Imagine you have been asked to make FOUR presentations on “Effective Presentation Skills” for FOUR very different audiences. What would be your presentation objective for each group?
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Write a 1-sentence objective statement (also known as “purpose statement”) for each of the following audiences for a total of FOUR statements. Each statement will follow a pattern: “As a result of my presentation an audience of . . . (name the audience) will . . . (state your specific purpose for this audience and your intent clearly and concisely).”
An audience of CEOs
An audience of management-level corporate employees
An audience of volunteers between the ages of 50-60
An audience of technology employees under the age of 30
In paragraph form, discuss the following:
HOW did you decide to alter or change your presentation objective to meet the specific information needs of each audience? WHY?
HOW would you suggest I improve or change my objective statements? WHY?
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Solution Preview
An audience of CEOs
As a result of my presentation, an audience of CEO’s will be able to better influence their subordinates and peers by presenting their decisions, demands, concerns and issues in an effective manner and will become effective leaders and motivate their subordinates with their charisma, expertise and skills.
An audience of management-level corporate employees
As a result of my presentation, an audience of management level corporate employees will be able to effectively communicate the instructions, needs and wants of the top management to lower level employees and effectively bring changes in the organization. The management level corporate employees will become better leaders and will effectively lead, …
