- What are some methods of matching demand with capacity and capability?
- Compare and contrast the differences in forecasting demand for a product versus a service.
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What are some methods of matching demand with capacity and capability?
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There are several methods of matching demand with capacity and capability.On the demand side,the firm can make use of differential pricing,cultivating non- peak demand and developing complementary services.
For instance, in case of hotel industry, when there is lean season to match demand with capacity and capability, hotel can give certain discounts to attract customers or it can arrange certain fair or exihibition, it can also give certain complementary servicesto serve peak demand etc to gather the attention of the crowd. These strategies can help the hotel to match demand with capacity and capability.
On supply side,for effective matching with demand,the firm may hire part time employees to serve peak demand; peak time efficiency routines can be introduced, facilities for future expansion can be …
