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How does the lack of clear-cut performance measures, such as profits, affect the strategic management of a not-for-profit organization? What other measures could be used as substitutes?
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https://brainmass.com/business/business-management/performance-measures-strategic-management-nonprofit-157835
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Strategic management is motivated by factors other than profit making in “Not for profit” organizations. One of the key measures that affect the formulation of strategic plans in non profit organizations is the benefit to the society or focus group for which …


