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Could you please describe a reaction to a recent PR crisis that happened to an organization, national or global. What was the attitude toward the organization after their response?
© BrainMass Inc. brainmass.com March 21, 2019, 5:59 pm ad1c9bdddf
https://brainmass.com/business/business-management/public-relations-crises-reactions-attitude-response-240725
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Peter Pan originally put out a statement that their peanut butter was not a danger and they were looking into the problem. Their assurance was not embraced by the public. Especially when it was discovered that in prior months, the product found to contain salmonella was just destroyed. This was in 2004. …
