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MGT 411 Week 4 Global Business Plan
Resources: Table 8.1 on page 139 of Managing Innovation and Entrepreneurship, Ch. 8 and the organization you selected in the Week 2 Individual Assignment
Choose from one of the following options:
Option 1
Write a 1,200- to 1,400-word paper using the same organization you selected in Week 2.
Create a business plan for this organization to enter a global market in which they are not already doing business (see section 2 of Table 8.1). Be sure to include the following:
Description of the business
Description of the industry
Technology Plan
Marketing Plan
Financial Plan
Production Plan
Organizational Plan
Operations Plan
Include at least 2 of the 7 recommended appendices (exhibits) as listed in Section 3 of Table 8.1
Format your paper consistent with APA guidelines.
Click the Assignment Files tab to submit your assignment.
Note: If you chose the paper in Week 3, you must complete the presentation for Week 4 and vice versa.
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Option 2
Prepare a 10- to 12-slide Microsoft® PowerPoint® presentation with speaker’s notes using the same organization you selected in Week 2.
Create a business plan for this organization to enter a global market in which they are not already doing business (see section 2 of Table 8.1). Be sure to include the following:
Description of the Business
Description of the Industry
Technology Plan
Marketing Plan
Financial Plan
Production Plan
Organizational Plan
Operations Plan
Include at least 2 of the 7 recommended appendices (exhibits) as listed in Section 3 of Table 8.1
Format your presentation consistent with APA guidelines.
Click the Assignment Files tab to submit your assignment.
Note: If you chose the presentation in Week 3, you must complete the paper for Week 4 and vice versa.
