1. Why were Mattel’s managers so slow to change their decision-making about the design of the Barbie Doll over time and what kinds of cognitive errors may have contributed to this?

1. Why were Mattel’s managers so slow to change their decision-making about the design of the Barbie Doll over time and what kinds of cognitive errors may have contributed to this? 2. What kinds of factors affected the way managers Read More …